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Large and Small Alike, eLearning is Good for Business

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Large and Small Alike, eLearning is Good for Business

As a science, eLearning has come such a long way since the days of CD- and online video-based training, primarily because of the tremendous leaps in the technology of how information can be transmitted and accessed. Innovative education developers are continually creating new formats with new approaches that intend to evoke a desired response, applying research that says people learn and retain more when the subject is presented using visual cues with interactive elements.

Because these advancements have a high degree of cost-effectiveness baked right in, eLearning is quickly becoming accessible to everyone. Interactive, online employee training – once available only to large corporations privileged with massive training budgets – is now affordable to organizations of almost any size and diversity. Small to medium businesses of every industry, educational institutions and government entities are finding that the results and cost savings involved with eLearning makes for a solid return on investment.

Think for a moment about how we learn. Of course, we learn from observation and experience, and from teachers who explain how things work or why a process should be done a particular way. I’ve always been fascinated in the difference between “learning” and “teaching.” You can be taught, but learning is something you do. In a business environment, employees respond best in a learning, “doing” situation where they are active participants in the education process, be it face to face or in a flexible, self-paced eLearning environment.

One of technology’s greatest attributes is the ability to automate. The next greatest is simplification. As a tool, eLearning has become the de facto standard in many organizations, regardless of size, toward automating and simplifying their employee training measures. Small businesses are especially concerned with the cost for training, and they can’t always readily calculate the results. But today’s eLearning options address these small biz concerns without breaking the bank. Now large and small businesses alike can leverage cost-effective technology to engage their employees and allow them to learn more effectively using fun, interactive tools.

About the Author

Clark Bosley, EVP, Global Account Management. Clark is responsible for The Network’s strategic planning and direction of domestic and global sales and business development. With more than 20 years of senior-level experience in corporate sales and sales management, Clark manages the account management team to ensure the highest level of success, satisfaction and alignment with client needs.

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